Allowing users to create a tangible action-plan for ✨actually✨ achieving ownership of their dream 🏎️
Spec’d: Your Car, Fully Digitized
Spec’d is the ultimate mobile companion for car enthusiasts, collectors, and everyday drivers who want to stay connected to their vehicles in a smarter, cleaner, and more personal way. Built with intention and precision, Spec’d transforms car ownership into a streamlined, digital-first experience — combining elegant UI design, practical record-keeping, real-time reminders, and community-focused features.
🛠 Core Features
✅ Vehicle Profile Dashboard
Create detailed profiles for each of your vehicles. Whether it’s a dream car you’re saving for or your daily driver, each profile includes:
Make, model, year, and trim
Color, drivetrain, fuel type
VIN input (with plans for auto-decoding via NHTSA or Edmunds APIs)
Photo upload for visual personalization
Real-time tags for "Daily", "Track", "Project", "For Sale", etc.
⏱ Smart Maintenance Tracking
Never miss a service again. Spec’d comes pre-loaded with realistic default maintenance intervals, including:
Oil changes every 3,000–5,000 miles
Tire rotations every 6,000 miles
Brake inspections and fluid checks every 10,000+ miles
Custom reminders for timing belts, spark plugs, or aftermarket parts
Users can log service history, see what’s upcoming, and adjust intervals based on manufacturer guidance or personal preference.
🧠 Mileage Intelligence (Flow/Log)
Your car’s mileage is the heartbeat of its upkeep. Spec’d includes:
A streamlined mileage input flow that prompts next steps after logging
Automatic reminder generation based on logged mileage
Smart alerts when mileage suggests pending services
(Optional) Hidden "mileage row" logic prevents dead-end UI when no data is entered
💸 Revenue & Monetization
💳 Premium Subscriptions (Live via RevenueCat)
Spec’d integrates RevenueCat's production API to handle subscription tiers securely and scalably.
Free Tier: 1 vehicle, limited maintenance tracking
Premium Tier: Unlimited vehicles, advanced reminders, cloud sync
RevenueCat ensures MRR, churn, and subscriber analytics are instantly visible in the backend
📲 In-App Advertising (AdMob Production Ready)
Real ad units, not placeholders. Spec’d uses Google AdMob with real banner ads configured via your production App ID and ad unit IDs — monetized natively and minimally invasively.
🔎 Manufacturer Intelligence
To avoid incomplete user experiences, Spec’d implements:
VIN Decoding (Planned): Integration with the NHTSA Vehicle API or Edmunds API to auto-fill specs
Fallback Search: Manual search and selection for users without a VIN
Future: AI-generated trim details or dealer options from license plate or VIN photo
🧪 Testing to Production
Spec’d has transitioned out of demo mode:
✔ RevenueCat demo keys fully replaced with live API credentials
✔ AdMob test units removed and replaced with production ads
✔ App Store Connect integration secured via valid
.p8keys with appropriate App Manager role✔ In-App Purchase configurations updated and validated
✔ Live subscription analytics, service intervals, and upgrade flows activated
🎯 Target Users
Automotive enthusiasts
DIY mechanics and tinkerers
Used car buyers and flippers
Aspiring collectors and dreamers
Anyone wanting to digitize their vehicle’s identity
🌱 What's Next
Social sharing: show off your builds, share specs
Finance tracking: log expenses, warranties, and repairs
Goal car list: track cars you want to own next
Maintenance network: book service or find parts via trusted partners
API integrations with dealership, insurance, and warranty providers
Spec’d
Drive smarter. Log faster. Dream bigger.
Your garage, in your pocket.
About the Founder – Rory Monaghan
Rory Monaghan’s passion for cars isn’t just a hobby — it’s a story of obsession, patience, and joyful impracticality. In 2024, after years of saving, wrenching, and watching listings like a hawk, Rory bought the car that had lived in his mind since childhood: a chrome orange 2005 Lotus Elise. Lightweight, raw, and unmistakably strange, the Elise wasn’t chosen for comfort or convenience — it was chosen for character. It was the ultimate expression of form following function, of a car built for nothing but the feeling of driving. Rory nicknamed it the “Sunkist Goofbox”, documenting every step of ownership — from cross-country road trips to DIY repairs — on his YouTube channel of the same name.
But as he began owning this dream car, Rory quickly noticed a problem: there was no clean, easy, mobile-first way to track everything that mattered — the mileage, the maintenance, the upgrades, the quirks. Spreadsheets were clunky. Apps were either too generic or too corporate. So he built Spec’d.
Spec’d is Rory’s vision for what car ownership should feel like — empowering, minimal, beautiful, and deeply personal. It’s the app he wishes he had when he bought the Elise, and it’s designed for everyone with a dream in their garage — or on their horizon.
Whether you're tracking oil changes on a daily driver, dreaming up a build list for your first project car, or finally buying the keys to your younger self’s fantasy, Spec’d is here to help you own that story — cleanly, proudly, and with every last bolt accounted for.
